Spin is In … But Here Are the Facts
Written by Bob Chabot   
Monday, 05 October 2009

Guest blogger Bob Chabot, an automotive writer based in Bedford, Texas, shares his thoughts on the recently announced voluntary service information agreement in Canada. He asks readers to consider how the truth matters when it comes to the issues that can rocket or ruin your business. Chabot believes the recently signed voluntary service information accord signed in Canada is being subjected to spin. Here’s his take on the issue.


The Canadian auto industry reaches a voluntary agreement on service information.

By Bob Chabot, Guest Blogger

Admittedly, I must confess to my bias here. I am Canadian, and it just seems to me that Canucks are better at creating acronyms than Americans. Maybe it’s our long cold winters? But take CASIS vs. NASTF for instance. At least one can pronounce CASIS.

If you will kindly let me bore you with a few facts, I’ll tell you what I really think.

Can you feel the echo?
The Canadian Automotive Service Information Standard (CASIS) changes the Canadian service and repair landscape. This voluntary agreement requires automakers to provide access to service, repair, training and tool information to all service and repair shops by May 10, 2010. The agreement is the follow-up to a May 1, 2009, Letter of Intent (LOI) agreed to at an earlier meeting in April.

Dale Finch (right), NATA vice president, introduces the Honorable Tony Clement (left) of Industry Canada at a press conference announcing the CASIS accord held at Rolland Levesque & Sons Garage in Ottawa Sept. 29.
(Photo courtesy of NATA.)

Three federal Canadian government organizations – Industry Canada (similar to the U.S. Department of Commerce), the Competition Bureau (akin to the U.S. Federal Trade Commission) and Environment Canada – have observed the lengthy negotiation process leading to the accord. Industry Canada Minister Tony Clement says “CASIS maintains choice in the vehicle repair marketplace by providing independent repair shops with access to the same information and tools as dealerships.”

Signatories included two automaker organizations – the Association of International Automobile Manufacturers of Canada and the Canadian Vehicle Manufacturers’ Association – and one service and repair national organization, the National Automotive Trades Association (NATA). The Automotive Industries Association (AIA) of Canada, an aftermarket trade association, did not sign either the LOI or the CASIS accord, preferring to pursue proposed Right to Repair legislation, Bill C-273. At this time, the proposed bill and recent developments are scheduled for review this month by the Standing Committee on Industry, Science and Technology. Whether the C-273 moves beyond this committee or not is uncertain now.

AIA has sent Minister Clement a letter dated Sept. 28, 2009, that expresses concerns, primarily that AIA was excluded from the negotiation process and that the agreement doesn’t go far enough. Omitted from the letter (and from the many public and trade news stories following the announcement) is that AIA left the negotiation process of its own volition some time ago, preferring legislation. The organization re-entered the process during the summer after the LOI had been signed. At an August meeting, its suggestions and request were considered but rejected. All the industry participants as well as the above three federal government organizations are aware of this. But the public isn’t.

Now perhaps, like me, you’re thinking, “NASTF … Déjà vu.” The parties are different yet similar, and the parallels to the NASTF process are like an echo.

Who sold out truth?
Let me share what really bothers me here. My dad was a mechanic in Canada. I learned firsthand how hard you all work and that it isn’t so much about the money as it is about your hearts. You just care. I respect that more than I can ever say in words.

Today, I am an automotive trade journalist – not by education so much as by desire and choice. Fortune graced me by putting two fine, ethical souls on each of my shoulders – two trade magazine editors – who instilled and guided me in covering our industry.

“Truth matters. Double-source all sides. Be fair and balanced. Do what’s right for the readers, regardless of how advertisers might react. Tell readers what they need to know, even if it isn’t what they’d like to hear.” These weren’t just words; they were mantra.

Today, truth has been uprooted, eroded and subjugated to special interests. Spin is in, traditional editorial standards be damned. News has become instant, caught in the riptide of an exploding Internet – where blogs, forums, instant tweets, viral rumors and press releases have become gospel, masquerading as truth and sad substitutes for quality journalism. There are deadlines to meet, and the next story to greet. Finances are tough. Who cares about the facts? Stoke the mudslinging … it’s fodder for the next juicy headline.

As I read about CASIS, I was dismayed at how newspapers, organizations, associations and even automotive trade publications were reporting the story. Thoroughness, important details and sound research were kicked to the curb. So, I wrote a news story covering CASIS for a soon-to-be-released publication. I read the agreement, not just the press releases. I listened to the Industry Canada press conference, but phoned and corresponded with other people, too. I rooted spin and disparaging comments from the tapestry, to find the truth within. When faced with omissions and half-truths, I dug for the missing pieces.

If your news source was your parts supplier, could you count on it for quality?
My point here is that you folks in the service and repair industry deserve to be accurately informed about the forces and issues that affect what you do. Yes, you’re busy. But while it might be OK to hear the “quick and dirty” about most things, you deserve the whole truth and nothing but the truth, especially when it affects your livelihood. If you receive and act on anything less than that about the critical issues, it’s a recipe for ruin.

You folks matter to me. You ought to matter to those you rely on. Not just by the words written and spoken, but by actions and follow through. You are too darned important to be misled by any person, organization, association or trade publication. Being complete, thorough and honest with you about relevant issues that could impact you is essential. It’s no different than the services you provide everyday to your customers. You give your customers the whole truth so they can make the decision they feel is best for them. Don’t you deserve the same courtesy?

Bob ChabotBob Chabot is an automotive writer based in Bedford, Texas. He is also the editor of the quarterly NASTF e-News electronic newsletter, as well as Techs4Tomorrow.com, an online publication devoted to aspiring technicans still in school. He can be reached at This email address is being protected from spam bots, you need Javascript enabled to view it .



LIST OF COMMENTS


1/1. ESO
Written by Dave Lanspeary - Saturday, October 10 2009

Bob, As a longer than I had expected participant in NASTF, (pronounced nas-tiff, by the way), as well as observing the efforts of our fellow Canadians in their quest, I can't help but reflect on so many similarities when comparing the two projects, both the positive outcomes, as well as the negativity that remains with R2R legislation still on the table in both countries. When delivering the first letter of intent from a mere handful of automakers to ASA back in 1999, (leading to the formation of the Arizona Pilot Program), as elated as I was, the negative press and the outright attacks that followed, were a blow to what I felt was a huge step forward for independents as well as the initial group of automakers with the foresight to see the handwriting on the wall regarding legislation. Fast forward to the current reactions to CASIS, as well as the ongoing US R2R battles in Massachusetts and Congress. Year after year R2R legislation returns accompanied by endless editorials, press releases, hearings and quite honestly, very questionable testimony from certain individuals and entities attempting to sway our legislators with emotion, not fact. The evolution of vehicle repair and maintenance marches forward waiting for no one. The efforts of our friends and associates in Canada to make CASIS a reality, combined with the past and ongoing efforts of NASTF have, and will continue, to provide a middle ground for enlightened automakers and the independent market to share in the responsibility of educating shop owners and technicians, (at least those willing), to provide a higher and broader level of accessibility and choice for motorists in both countries. We have yet to achieve 100% compliance from all automakers, however the success of NASTF in bringing many divisive issues to the table, to debate, propose and implement solutions in a non-confrontational environment has proven to have been the right choice for our industry and a clear example for the automakers that remain reticent to fully comply with the goals and mission of NASTF, as well as those still seeking a non-solution from their respective governments. Regarding your dismay of the antics engaged in by the "spin-meisters", I guess I've come to just ignore them, other than the most blatant attacks, outright falsehoods and allegations that appear from time to time. This is to be expected in the era of 'tweeting' and 'texting'. Short attention spans require short messages and it is apparent that certain entities continue to take full advantage of that. In closing I wish to congratulate you on the successful introduction of the NASTF e-newsletter and I hope ASA and our other industry partners make a concerted effort to publicize this new information source and insure the newsletter gets distributed. Thanks for all you do and have done, Bob. Your efforts are appreciated. Regards, Dave Lanspeary.

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